JOB SUMMARY Shall be responsible for the results of Regency Specialist Hospital marketing operations in order to achieve the Company’s objectives of optimal profitability over a defined period.RESPONSIBILITIESResponsible to contribute to the hospital’s increase in patient load (domestic) through marketing campaigns and events.Responsible to plan, develop and implement effective marketing and promotion strategies.Responsible to ensure smooth administration of marketing department. Prepare department Key Performance Indicator (KPI), work plan, budget, performance report and necessary proposal for management review and approval. Lead, manage and motivate reporting staff in order to achieve the Company’s objectives.Responsible to evaluate market condition and recommend effective business strategies to increase market share.Responsible to guide and coach Marketing and Communication unit in order to get maximum media coverage and increase brand awareness.Responsible for ensuring proper and timely publication and distribution of marketing materials. Contributing to content development and vetting of materials.QUALIFICATIONSDegree in Marketing or any other related field.REQUIREMENTSMinimum 5 years working experience in managerial capacity in sales & marketing.Proven track record and achievement in leading successful Marketing/Sales team.Able to speak and write in English, Bahasa Malaysia or Mandarin. (Other language is an added advantage).Effective interpersonal skills, communication skills & presentation skills.Ability to operate independently and self motivated.Possess business acumen and ability to develop and execute Marketing plans.Possess knowledge and experience in marketing, familiarity of healthcare and hospital environment is an added advantage. Have focus on new markets penetration and ability to retain existing accounts.Computer literate. Familiar with Social Media Platform.
Type : Company job
Role : Manager
Industry : Healthcare/Medical
Salary : Not Disclosed
Regency Specialist Hospital (Regency) is a licensed 218-bed private tertiary care hospital providing a comprehensive range of medical and surgical services. Regency is the sister hospital of Mahkota Medical Centre in Malacca, a leading tertiary care hospital in Malaysia.
At Regency, patients are at the centre of what we do. Our team of experienced doctors and healthcare professionals deliver quality healthcare with warmth and passion.
Located in the eastern part of Iskandar Malaysia, in the growing township of Seri Alam, Masai, Johor, Regency is poised to provide premier healthcare services to the local community and the region.