CRM Analyst - Jobs in Malaysia - 902511

Michael Page International (Malaysia) Sdn Bhd
Job Summary
  • Experience 2-4 Years
  • Telecommuting

Job Description

The CRM Analyst reports directly to the Brand Manager and will be liaising very closely with the Regional team, responsible for running statistical analysis of customer base and commercial figures to develop strong understanding of customer's behaviour and consumption patterns.

Client Details

Our client is a leading FMCG Company that ranks the top 100 companies in Fortune 500. They are well established as a household with footprints around the globe and is well-known in developing and cultivating exceptional talents.


This role requires you to work closely with market and HQ in implementing CRM activities to increase customer consumption and build loyalty. You will need to:
Be hands-on working with SQL-based technologies in drawing queries and establishing relational databasesAnalyse and interpret data to gain deeper understanding of customers and develop customer insightsLeveraging on customer insights through data analysis and develop CRM activities plan for both B2C & B2B to build customer loyalty and drive consumptionIdentifying customers at the risk of falling out and initiate strategies to win their loyalty backMarket segmentation, customer selection through profiling and segmentationTake ownership of customer database; maintenance and management

To succeed in this role, candidate will need to possess
2 to 3 years of experience in data analysis for CRM activitiesStrong knowledge of SAS and SPSS is a must, Added advantage for Cognos Impromtu.Expert in CRM Tools; Datamart, Cognos8, SPSSExperience in driving data driven CRM campaigns
Job Offer

Our client offers exceptional benefits including 13th month salary, attractive bonus schemes and additional employee benefits.

Page Group Malaysia is acting as an Employment Agency in relation to this vacancy.

Profile Summary

Type : Company job

Role : Junior Executive

Industry : Human Resources Management/Consulting

Salary : Not Disclosed

Deadline: 2019-08-24

Company Profile

Whether you're searching for your dream job or looking to recruit the ideal person for your business, then we can help. At Michael Page we've been bringing job seekers and employers together for more than 30 years. We employ specialist consultants for each job sector that we cover. This ensures every consultant is an expert on their specific industry and is able to offer expert advice to help find the right job for you. Our globally recognised brand attracts the highest quality employers from around the world ensuring that we always have a great range of jobs available. So if you're looking to take your career to the next level, visit Michael Page Michael Page International is a leading professional recruitment consultancy specialising in the recruitment of permanent, contract and temporary positions on behalf of the world’s top employers. The Group operates through 155 offices in 35 countries worldwide. We have operations in the UK, Continental Europe, Asia Pacific and the Americas and focus on recruiting for the following sectors: AccountingBankingEngineering & ManufacturingHealthcare and Life SciencesHuman ResourcesIT & TLegalMarketingProcurement & Supply ChainProperty & ConstructionSalesSecretarial & Office Support
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