• Marketing Manager Jobs in Malaysia - 910827



    Company Confidential
  • 0 - 2 Years
  • Malaysia - Kuala Lumpur
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  • Posted 107 days ago
  • Job Views: 20
  • Job Applicants: Less than 10

Job Description

Strategic Planning

Assist in the execution an annual marketing plan which strategically utilizes all platform programs to impact the center’s core objectivesEmploy alternative thinking, ‘out of the box’ tactics and marketing innovation to meet the needs of the shopping center;Research and monitor center sales and traffic trends routinely;Measure overall impact of corporate programs on center traffic and retailer sales;Utilize agency-created materials for in-mall, print and broadcast advertising according to shopping center and corporate guidelines;Manage the production and use of in-mall collateral material and activities as applicable;

Retailer Intensification

Maintain up-to-date list of retailers’ marketing and public relations contacts;Develop communications program to keep retailers well informed on all shopping center activities related to marketing;Promote and carry-out center specific and corporate program opportunities to retailers;Secure retailer offers to enhance sales generating programs;Implement appropriate retailer intensification strategies designed to increase sales;Manage retailer’s local and nationwide trends to optimize marketing and promotional opportunities and/or synergies

Special Events

Execute special events plan designed to generate awareness, increase traffic and sales for shopping center;Institute tracking guidelines to measure special events, while reporting results accordingly;Assess special events in relation to mall’s position and marketing objectives;Build synergies and partnerships with companies that share similar brand association

Communications

Maintain communication channels with applicable partners and center management;Maintain an excellent rapport with tenants through frequent in-person contact;Communicate key elements of the marketing plan to tenants, partners, leasing, and property operations;Respond to requests for information from tenants/partners in a timely manner;

Customer Service

Upkeep customer service manual and orientation program;Use customer service as platform to gather customer insight;Monitor and evaluate the overall performance of the Customer Service staff;Ensure quality standards are met in terms of the implementation of programs;

What you need to have

Minimum 10 years of experience in marketing function regardless of any industrySolid marketing knowledge which includes delivering campaigns & events, engagement with stakeholders, market research & analyses, creative marketing initiativesStrong communication skillsPassionate in Mall Marketing

Profile Summary

Type:Company Job

Salary:Not Disclosed

Deadline:28th Sep 2019

Company Profile

An award winning high-end shopping hub located at the city centrelooking to engage an experienced Marketing Manager to join our motivated, passionate & innovative Marketing team. If you are a Marketer with a proven history of success and looking for the next opportunity to display your capabilities - this is the best fiting role for you!

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