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If you know what is CPM, CPI, CPC and expertise in Google Ads & Facebook Ads, then you are the right candidate that we are looking for
About the Department
The Media Buying department is responsible for managing all the self-serve traffic platforms to acquire users for Puretech’s product portfolio Through expertise in media buying and excellent business relations, the department must operate with the best conditions to exceed the minimum target ROI while spending the maximum investment budget
This position demands a highly communicative and methodical person that is passionate and determined on achieving the department's acquisition objectives Constant learning is required to keep up with up to date Media Buying knowledge and skills
Set up and optimise campaigns across various traffic sources or various online marketing platforms
Broaden the current and future campaigns developed by the team
Monitoring, Tracking and analysis of campaigns data
Identify and develop opportunities within the market
Ensuring advertising investments are within KPI benchmarks as set by the Head of Advertising
Collaborate when necessary cross department with Managed Accounts department, Business Intelligence, Ad Tech, Creative, Compliance and Integrations
Keep up to date with Media Buying trends, techniques, tools and traffic sources
Graduated from bachelor's degree
3 years experiences as a PPC campaign manager
High level of knowledge in Google Ads (Display, Search, Facebook & Youtube)
Strong analytical and communication skills
Goal oriented well-versed in performance marketing, conversion and online customer acquisition
Fluent in English
Strong copy writing skills
App install campaign experience is a plus
Weekly fruits and juice
[Only shortlisted candidates will be contacted]
Deadline:09th Jan 2020
Puretech group of companies ("Puretech") is a incepted since 2008, Puretech is a digital content business focused on the mobile phone use that provides OTT Media Services across APAC, MENA, Africa & Europe.
We have a full suite of entertainment & educational products developed for mobile users but accessible from any web-enabled device. It includes five great verticals packed with content including movies, series, music, mobile games, health & fitness, education, and even content for kids.
We customized programmatic advertising platforms enable to reach the more targetted audience for its clients which guarantee the optimum profits to their clients and partners throughout the world.
Puretech aims for a greater international expansion in coming years.
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