• Senior Market Research Analyst Jobs in Malaysia - 1024916

    GfK Retail and Technology Malaysia Sdn.Bhd
  • 2 - 4 Years
  • Malaysia - Kuala Lumpur - Mid Valley
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  • Posted 22 days ago
  • Job Views: 17
  • Job Applicants: Less than 10

Job Description


Purpose of the Role

Provide direct support to the Senior Manager in ensuring high levels of service is provided to maximize Client sales and service over Digital Ad hoc (ie Non-POS related ad hoc project) and contract renewals for Malaysia market;

Responsible to support the Senior Manager in managing and growing new/existing set of clients and portfolio of business within and beyond the Tech and Durables industry (excl public, gov health care sectors) Also responsible for client satisfaction/delight, relationship management and delivering exceptional insights, consulting and value to client over ad hoc, customized or syndicated solutions (digital ad hoc business)

Key Activities

Lead as the subject matter expert in terms of digital ad hoc business and solution (branding and advertisement, path to purchase, experience, segmentation and landscape for targeting as example) for both quantitiative and qualitative projects

Establish, develop & maintain profitable projects with mid to high-level client contacts (top to top) by providing strong analysis to value-add to the client’s business in Malaysia Make impactful presentations with client

Develop and manage consistent pull of client briefs over ad hoc /custom research programs, proposal writing and pitch (incl tendering) for client RFPs

Oversee and invest on outsourced partners, freelancers, vendors to keep the best in class capabilities and cost efficiencies for program wins, supporting the client operations team

Investigate and manage client escalation, relationships and impression on all data, report and insights while staying true to GfK standards and credibility with client/industry Be fully compliant to GfK global standards when it comes to process, policies and data privacy

Develop local product/solutions (preferably, syndicated) to drive few key point of views incl innovative data analysis, visualization techniques Scout for opportunities to speak at client/industry conferences to establish GfK point of view

Collaborate with regional team to execute global and regional client programs from Malayisa

Strengthen relationship with peers and other functions and steer as senior leadership member of Malaysia business (must be able to collaborate and work as one team for wider business)

Skills Required

Standard office packs, GfK systems (willingness to learn) and previous customized research experience at agency side for consumer or tech durables

Sound analytical skills and the ability to interpret research data accurately Able to deliver accurate, compelling and insightful presentations to clients and in-depth analysis of research results

Excellent networking, sales and negotiation skills

Digitally savvy, and keen to maintain GfK brand and point of view at major social networks (ie LinkedIn)

Must have great soft skills to be able to relate to different retailer segments and their top contacts Being street-smart and able to hustle when needed

Must be fluent in both written and spoken English

Bachelor’s degree, preferably in a Business field

Minimum 2-3 years working experience, preferably in customized research / agency background

Prior experience in Retailing of lifestyle or consumer durable products


Profile Summary

Type:Company Job

Role:Senior Executive

Industry:Consulting (Business & Management)

Salary:Not Disclosed

Deadline:29th Mar 2020

Company Profile

Our world is changing fast.Consumers, users, and buyers are calling the shots.New things become possible every second. And more complicated, too.
Our clients are businesses around the globe.To make the best possible decisions every day, they need to really know what is going on, now and in the future.
We don't have a crystal ball, either. But we love data and science and we understand how to connect the two.We care about attention to detail and accuracy.We are digital engineers who build world-class research, powered by high technology.
Because people who know best lead the way. This is why GfK means Growth from Knowledge.

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